The following BizReport article shares results from a Coremetrics’ whitepaper, created on behalf of SellPoint Inc. The report was released back in November of 2007, but we thought we’d share it with our customers anyway. The report reveals a 35% increase in online sales conversions when using on-demand product tours.

Recent reports and analysis of Invodo’s retail customers have claimed even higher online conversion rates – up to a 50% increase – since implementing product video on their ecommerce websites.

This entry was posted on Wednesday, July 30th, 2008 at 3:24 pm and is filed under White Papers. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.